Chingona Revolution is hosted by Erika Cruz, a rebel who left a 6-figure tech job to pursue her own unconventional path to success by following her passion that led to her purpose. Every week, Erika will bring out of you that BADASS LATINA through her experiences to overcome self-doubt and family expectations and lead with COURAGE.
Liz almost didn’t share her story. She doubted she had anything valuable to say — even though she’d built a six-figure career from scratch, pivoted industries with zero experience, and completely rebuilt her relationship with herself along the way.
In this episode, Liz opens up about the inner journey that changed everything — and how that same self-belief became the foundation for her personal brand, her first viral series, and her first paying client online.
We get into:
– Why she spent years thinking her story wasn’t “proof” enough to share
– The mindset shift that took her from consuming endless self-development content to actually creating her own
– How her “Unfair Advantage” series went viral — and revealed a real gap in the market for women like her
– Going from ~800 to over 3,000 followers in about two months
– How she made her first money online without feeling salesy — a week and a half after our Paid-Before-Perfect training
– Why community and accountability were the real difference-makers (not just strategy)
– “Self-love is the portal” — the philosophy that anchors how she shows up now, even on the hard days
Whether you’re sitting on a story you’re scared to tell, or you know you’re meant for more but doubt you have anything valuable to offer — this one’s for you.
Connect with Liz:
📸 Instagram: https://www.instagram.com/_lizbeth.a
▶️ YouTube: https://youtube.com/@lizaldaco
Mentioned in this episode:
🎙️ I just hosted a free training on the 3 secrets to grow 5,000 followers in 90 days and monetize your content. Comment 5K on my latest post and I’ll send you the replay: https://www.instagram.com/theerikacruz
✨ Doors to Courage Driven Latina — my program where women build a personal brand that creates income and impact — are open now and close October 1st. Join us: www.couragedrivenlatina.com