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As the daughter of Mexican immigrants, Erika is aware of the struggle between what one “should do” and living an authentic life that follows one’s purpose. Erika has supported over 100 clients in finding clarity on their purpose. 

Find Clarity on Your Purpose 

Mindset is the one thing we have control over, which can completely transform our lives and relationships. Whether you’re looking to support students or managers, mindset work is always a good idea.

Master Your Mindset and Overcome Self-Doubt

Erika has led with Courage most of her life, from calling off an engagement to walking away from a six-figure tech job and more. She specializes in supporting her client's “do it scared” with her signature Courage Framework. 

How to Lead With Courage Even When You’re Afraid 

During the pandemic, Erika built a half-a-million-dollar business without leaving her childhood room, all thanks to social media. Erika understands and teaches the power of social media to build a personal brand, build or grow a business, and make an impact.

Create Your Dream Life Through Growing Social Media 

Speaking Style

Erika is a powerful speaker and storyteller who will inspire your audience and provide actionable steps and guidance when it comes to the topics of leadership, courage, purpose, and clarity

Speaking Style

                     Courage Driven Latina.

Erika left a six-figure tech job and moved back into her childhood room to start her coaching business. Within 12 months, she grew her business to multi-six figures from that room.

She has supported hundreds of Latinas in finding clarity, living a life they love, and leading with courage. Her social media content on social media and her podcast, Chingona Revolution, helps people become the best version of themselves. 

Erika has been featured in NY Times, LA Times, CNN, and Telemundo - and she is just getting started.

Erika Cruz is a Coach, Speaker, and Founder of

Erika Cruz Is A Coach, Speaker, And Founder Of

Courage

Driven

Latina.

Erika has a following of 228K+ followers throughout social media. She is a thought leader around self-development and entrepreneurship for Latinas and first-gen women. Erika has partnered with brands such as QuickBooks, Burt’s Bees, and Nationwide for content collaborations. 

INSTAGRAM FOLLOWERS

23.3k

CLIENTS SERVED

130+

On her email list

3,668

Tiktok Followers

202k 

BRAND COLLABORATIONS

brand collaborations

BRAND COLLABORATIONS

Turbo Tax

BRAND COLLABORATIONS

Chevrolet

BRAND COLLABORATIons

Burt's Bees

BRAND COLLABORATIons

Nationwide

BRAND COLLABORATIons

Intuit

BRAND COLLABORATIons

Capital One

BRAND COLLABORATIons

Adobe Spark

BRAND COLLABORATIons

Quickbooks

BRAND COLLABORATIons

Acura